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Key Account Manager - Bel Belgium

Braine L'Alleud Permanent View Job Description
Reporting directly to the Retail Sales Manager Belgium, you will be responsible for developing and executing the commercial strategy for a portfolio of strategic retail customers, and for the full Bel brand portfolio.You will play a key role in delivering sustainable and profitable growth through customer partnerships, category development, annual negotiations and execution of commercial initiatives.

Added 19/10/2026

  • Join Bel as a Key Account Manager
  • Join a purpose-driven FMCG leader behind iconic brands

About Our Client

At Bel Group, they believe that healthier food is the future. As a leading international family-owned food company, Bel is behind some of the world's most loved brands, including Babybel, Kiri, Boursin and Maredsous.

What makes Bel different from many traditional FMCG companies is their long-term vision, strong entrepreneurial culture and genuine commitment to sustainability. Their mission is simple: provide healthier and more responsible food for all. As a family-owned business, they focus on sustainable growth rather than short-term financial pressure, creating an environment where people can develop, contribute and build lasting careers.

To further strengthen our Belgian Retail team, they are looking for a Key Account Manager to manage some of their most strategic retail partnerships.

Job Description

As a Key Account Manager Retail at Bel your responsibilities are:

  • Develop and implement customer business plans aligned with Bel's commercial strategy.
  • Manage strategic retail accounts
  • Drive profitable sales growth, market share and category performance.
  • Lead annual negotiations and customer agreement discussions.
  • Identify growth opportunities and proactively develop new business initiatives.
  • Build strong customer partnerships and long-term collaboration plans.
  • Coordinate closely with cross-functional teams including Marketing, Category Management, Supply Chain, Finance, Revenue Growth Management and Sales Operations.
  • Monitor performance, analyse customer data and recommend corrective actions when needed.
  • Ensure excellent execution of promotional and commercial plans.

The Successful Applicant

  • 3 to 5 years of relevant experience in FMCG, Retail or OTC environments.
  • Experience in Account Management, Customer Development, Category Management, Trade Marketing or Key Account Management.
  • Exposure to negotiations with retail customers is highly desirable.
  • Experience within a large international organisation is ideal.
  • Strong commercial mindset with excellent analytical abilities.
  • Fluent Dutch or French with a good knowledge of English.

What's on Offer

  • Work for a leading international FMCG group with iconic brands.
  • Family-owned company with a long-term vision and strong values.
  • Genuine commitment to sustainability, healthier nutrition and responsible growth.
  • Strong internal culture focused on collaboration, development and trust.



Contact
Colienne Cornet
Quote job ref
JN-102026-7128809

Job summary

Sector
Sales
Sub Sector
National Account Manager
Industry
FMCG (Fast Moving Consumer Goods)
Location
Braine L'Alleud
Contract Type
Permanent
Consultant name
Colienne Cornet
Job Reference
JN-102026-7128809

Michael Page is an equal opportunity employer committed to workforce diversity, both as an employer as well as a recruitment service provider. Each recruitment decision we make for people we hire and people we place into new roles is based solely on the candidates’ knowledge, experience and skills.